Ah, December. That magical time of the year when the air smells like braaied meat and the sight of Ultramel brings you so much joy. For most, it’s a time to relax, unwind, and perfect the art of dodging awkward questions from extended family.

But if you’re in marketing? December can feel like juggling flaming swords while riding a unicycle, except the unicycle is on fire too. That’s where we come in. Let’s unpack how to keep your brand slaying (festively, of course) without losing your holiday spirit.

Achieving Year-End Targets

December if not done right may feel like a 100-meter dash… except it’s uphill and the finish line keeps moving. Revenue, engagement, conversions you name it, it’s crunch time.

The solution? Don’t try to eat the whole trifle in one go. Break those big scary goals into smaller, actionable chunks. And while you’re at it, be that person who sets boundaries early; lay out realistic strategies with benchmarks that won’t make everyone spiral into an existential crisis. Focus on results that matter.

Managing Campaigns in Real Time

Here’s another cheat code: lighten the load of running that campaign with automation tools. Schedule posts, manage ads, and let a little tech magic keep things running smoothly. Pair that with a team monitoring plan so you don’t get a call at midnight asking, “Can we change the headline on that social media ad”.

Remember to empower your team by delegating responsibilities in advance. Sharing the load means fewer sleepless nights and more time for those Choice Assorted cookies.

Handling Last-Minute Requests

You’re finally hitting your stride, and then it happens. The dreaded last-minute request. It starts with, “Quick thing,” and ends with you staring at your screen for hours wondering why you didn’t go into accounting instead.

Pro tip: try building some flexibility into your schedule. That way, when last minute requests come through, you’ll have some breathing space. And prioritise like a pro — sort requests into urgent, important, or nice-to-have categories. Focus on the “must-haves” and let the “nice-to-haves” wait until January.

What It Means to Have Us as Your Partner

Let’s be real: the best gift you can give yourself this December is an agency.

Why?

Because we don’t just take things off your to-do list—we deliver results. Instead of spreading your team too thin, let OMG’s experts drive the success you need, so you can sit back and enjoy the season.

Creative execution? Delivered.

Campaign management? Handled.

Stress levels? Dololo.

Vacay? Booked!

With us by your side, you can finally have the peace of mind to actually enjoy the holidays, knowing your brand is in good hands.

Let’s make December Decemberfor real.

Your brand deserves it and so do you.