Brand Strategist

We are on a mission to define brands that inspire and connect, and we’re looking for a Brand Strategist to take the lead. As part of our dynamic team, you’ll be at the forefront of shaping narratives and strategies that resonate with audiences and elevate our clients’ brands to new heights.

Bringing a blend of creativity and strategic expertise to the table, you’ll define brand identities, execute marketing campaigns, and monitor performance to ensure brands achieve their full potential. If you have a knack for storytelling, market analysis, and crafting unforgettable brand experiences, we want to hear from you!

What You Bring to the Table:

• Develop and implement brand strategies that align with business objectives and audience insights.
• Conduct market research to uncover trends, consumer behavior, and competitive positioning.
• Define brand elements, including messaging, voice, and tone, ensuring consistency across all platforms.
• Collaborate with marketing, product, and sales teams to integrate strategies seamlessly into business initiatives.
• Craft brand guidelines to uphold integrity and coherence in all communications.
• Monitor brand performance metrics, presenting actionable insights to optimise awareness and perception.
• Plan and execute innovative brand activation campaigns, events, and sponsorships.
• Lead SWOT analyses, brand audits, and the development of compelling value propositions.

It’s Great If You Have:

• A Bachelor’s degree in Marketing, Communications, or a related field.
• At least 3 years of experience as a Brand Strategist, Brand Manager, or similar role.
• Expertise in digital marketing, social media strategy, and content creation.
• A strong understanding of consumer psychology, market segmentation, and brand positioning.
• Analytical prowess to interpret data and insights into impactful strategies.
• Exceptional communication and presentation skills with the ability to influence stakeholders.
• Experience with branding tools, project management software, and Microsoft Office Suite.
• A creative yet strategic mindset, thriving in a fast-paced, dynamic environment.

Added Skills:

• Strong writing skills
• Comfort with technology, including spreadsheets, presentation software and content management systems
• Understanding of marketing principles and strategies
• Public speaking skills, with the ability to lead presentations and meetings
• Excellent research skills
• Creativity and strategic thinking
• Leadership skills and the ability to take charge

Ready to Help Us Shape the Future of Branding?